GA4 & tracking health audit. Know what's really broken.
A senior-led audit of your GA4, GTM, and conversion tracking. Delivered as a Loom walkthrough plus a written doc with every issue ranked by impact. One-off, fixed fee, no retainer.
Who this audit is for
If you're making marketing decisions from numbers you don't fully trust, you're not alone. Most GA4 setups have at least three issues nobody's flagged.
Your numbers don't reconcile
GA4 says one thing, Google Ads says another, Shopify says something else again. Nobody in your business trusts the dashboards, so decisions get made on gut feel.
GA4 was set up and never revisited
Someone migrated you off Universal Analytics, ticked the box, and moved on. Enhanced conversions, consent mode, cross-domain, key events, all half-configured or missing.
You need clarity before you spend more
You're about to increase ad spend, launch a new channel, or brief a new agency. Doing any of that on broken data is expensive. You want a second pair of expert eyes first.
A deliverable you can actually use
Not a generic report. A specific, ranked list of what's broken in your setup, why it matters, and what to do about it.
GA4 property audit
Key events, conversions, data streams, enhanced measurement, attribution settings, data retention, and cross-domain configuration.
GTM container review
Every tag, trigger, and variable reviewed. Duplicates, dead tags, misfiring pixels, and missing data layer events flagged.
Consent Mode V2 check
Whether your consent setup is actually signalling correctly to Google, or silently losing data you're paying for.
Conversion tracking verification
Every conversion path tested end-to-end. You'll see what's firing, what's double-counting, and what's missing entirely.
Prioritised fix list
Written doc ranking every issue by impact and effort. What to fix this week, what can wait, what's not worth touching.
Loom walkthrough
A recorded screen-share of the findings so you and your team can rewatch, share internally, and actually understand the recommendations.
Typical agency audit vs. working with us
The typical agency audit
- A 40-page PDF nobody reads
- Generic checklist copy-pasted between clients
- Recommendations without priority or effort estimates
- Bundled into a monthly retainer you don't need yet
- Junior running Lighthouse and calling it an audit
- No walkthrough, no context, no follow-up
Working with us
- A tight written doc plus a recorded walkthrough
- Every finding specific to your account, not a template
- Fixes ranked by impact and effort so you know what matters
- Fixed fee, one-off. Implement yourself or bring us back
- 12+ years doing exactly this work, directly on the account
- Follow-up call included to answer questions
One fee. One deliverable. No surprises.
Delivered in 3 to 5 working days
- Full GA4, GTM, and conversion tracking audit
- Written doc with every issue ranked by impact and effort
- Loom walkthrough you can rewatch and share internally
- 30-minute follow-up call to answer questions
- Senior-led, no junior involvement
From enquiry to delivery in under a week
Book the audit
Fill in the enquiry form. We'll send a short intake and an access request for your GA4, GTM, and Google Ads accounts (read-only is fine).
We audit
Over 3 to 5 working days we work through your setup end-to-end. No junior involvement, Tom does the work.
Delivery
You get a written prioritised fix list plus a Loom walkthrough explaining every finding and what to do about it.
Follow-up call
A 30-minute call to walk through anything unclear and answer questions from you or your team.
Before you book
How is this different from your free audit?
The free audit is a 30-minute live call where we give you a quick read on what's obviously broken. The paid GA4 audit is 3 to 5 days of focused work producing a written deliverable you can share internally, implement against, or take to another agency. Different product, different depth.
Do I have to implement the fixes with you?
No. This is a standalone deliverable. Many clients implement internally or hand the doc to their existing dev or agency team. If you want us to implement, we'll quote that separately based on scope.
What do I need to give you access to?
Read-only access to GA4, Google Tag Manager (web and server if you have it), and Google Ads. If you use Shopify or BigCommerce we may request admin access to inspect the integration. We'll send a short intake form that makes this easy.
How quickly can you start?
Usually within 3 to 5 working days of enquiry. If you're under a deadline (agency pitch, campaign launch, board meeting) tell us and we'll confirm what's possible.
Stop guessing at your numbers
£995, fixed fee, delivered inside a week. A clear written doc and a walkthrough video. Yours to keep.
Book the Audit